Full-Time
Hyderabad
2 - 4 Yrs
About the Company:
GenY Medium is in the business of combining the art of marketing with the science of digital to grow the business of brands. We are a full-service agency that differentiates itself by technology, in-depth specialization in sectors and strong partnerships with the key players. The three essential skills to excel at Performance marketing:
Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/
Job Summary:
– Associate Manager – Performance Marketing is responsible for creating and delivering great digital campaigns! Senior Manager is expected to look at the measurement protocol, event tracking, custom dimensions, advanced e-commerce, database marketing, marketing automation, – DoubleClick advertising, Programmatic advertising, dynamic remarketing, tag management, Google Analytics interface, and some capability on working with JavaScript and jQuery.
– This role provides digital media recommendations and solutions to problems to clients both internal and external, prepares and implements media plans and other deliverables.
Job Responsibilities:
– Create and execute strong digital media recommendations with supporting validation
– Develop and execute media plans
– Oversee buys, analyze campaigns, and change recommendations to maximize performance
– Work with cross-functional teams (Creative, Tech, Client servicing, etc.) to manage processes
– Manage maintenance and changes to media plans
– Design and document analytics tracking specifications for various digital channels, including web, mobile apps, and microsites.
– Track, prioritize, and manage analytics implementation initiatives across teams; serve as contact for analytics/tracking requests.
– Manage the testing, QA, QC, and debugging of analytical/tagging code
– Work with business partners to ensure that all digital media is tagged and trackable so that standard reports can be created and shared
– Produce clear and detailed client-facing reports to identify areas of opportunity to improve campaign performance
– Take responsibility for ensuring projects are delivered on time and within budget
– Communicate with clients about projects both remotely, and in-person
Skills Required:
– Ability to manage team
– Strong quantitative and analytical skills
– Solid understanding of mathematical concepts
– Knowledge and passion for all things Digital Media; SEM, SEO, Display, Analytics, etc.
– Understanding of media concepts and terms, creative and budget requirements
– Experience with Microsoft Office Suite, PowerPoint, Word, and advance knowledge of Excel
– Knowledge to implement confidently and accurately via Google Tag Manager
– Adding pixels such as AdWords, Google Analytics, floodlights, etc.
– Must be able to test and validate analytics code
– De-bugging and identification of problems is essential
– High level of understanding around the Google Analytics console and advanced code requirements and configuration, including working with iframes & 3rd party platforms
– Clear understanding on how to configure profiles and views, including goals, filters and other Google Analytics functionality
– Good working knowledge of Google Analytics (360, Premium, Firebase) settings and administration, including native integrations with other Google products such as DV360 & DBM
– Understanding of configuration for custom metrics and dimensions/custom variables / advanced e-commerce
– Solid understanding of event tracking and how this can be used effectively
– Ability to create clear and insightful reports using data from Google Analytics and other data sources
– Excellent Excel skills are an advantage
– An excellent communicator and be able to present ideas, verbally and in writing
– Experience in Data Studio, Tableau & other third party visualization tools.
Experience Required:
– Possess Bachelor’s Degree in Technology, Information Technology, Marketing, Business, or
equivalent degree and related experience
– 2 to 4 Years experience into digital marketing analytics and marketing automation
– Experience in an agency set up would add value to the role
Performance Marketing Google Tag Manager Google Analytics Google Adwords Media Planning Media Buying
Full-Time
Hyderabad
6 months to 1 year
About the Company
GenY Medium is in the business of managing perceptions of brands – online. Our team combines the three essential skills to excel at performance marketing:
Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. Read more about the company at http://www.genymedium.com/
Job Summary
This role would cover all technical aspects of Digital Marketing like Online Advertising (Google SEM/ Facebook Ads/ Display/ etc), Search Engine Optimization, Email Marketing, etc.
Key Responsibilities
1) Achieve higher ROI on Advertising Spend through data driven Ads Optimization (Google SEM/ Facebook Advertising/ Display/ Affiliate/ etc)
2) Stay up to date with new tools in the industry in all domains (advertising/SEO/email marketing etc) & train the internal team to adopt the latest best practices
3) Engage with clients in coordination with the Account Management team to explain the technical aspects
4) Implement a data driven & analytical approach for delivering business goals for clients
5) Set up processes for reducing errors in the execution of ad campaigns and other processes
6) Build a culture of innovation and learning in the team
Knowledge/ Skillset Required
1) Excellent Communication Skills
2) Analytical approach to Problem Solving
3) A constant drive towards learning new techniques & tools
Experience: 6 months – 1 Year
Analytical Skills Communication Skills
Full-Time
Hyderabad
Fresher
About the Company:
GenY Medium is in the business of combining the art of marketing with the science of digital to grow the business of brands. We are a full-service agency which differentiates itself by technology, in-depth specialization in sectors and strong partnerships with the key players. The three essential skills to excel at Performance marketing:
Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/
Job Summary:
As a Client Servicing Intern for our Digital Marketing Agency, you will work closely with the Client Servicing team to ensure our clients receive top-notch service and support. You will be responsible for assisting the team in managing client accounts, organizing and executing digital marketing campaigns, and ensuring timely communication between the agency and clients.
Responsibilities:
Qualifications:
Communication Skills Professional Email writing
Full-Time
Hyderabad
Fresher
About the Company:
GenY medium is a rapidly growing, venture backed full service digital marketing and technology company. It is in the business of managing perceptions of brands – online. Our team combines the three essential skills to excel at performance marketing:
1. Consumer understanding, 2. Content Marketing and 3. Technology expertise
Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/
Key Responsibilities
Professional Competencies
Professional Skills & Qualifications
Analytical Skills Communication
Full-Time
Hyderabad
2 to 3 yrs
About the Company:
GenY Medium is in the business of combining the art of marketing with the science of digital to grow the business of brands. We are a full-service agency which differentiates itself by technology, in-depth specialization in sectors and strong partnerships with the key players.
The three essential skills to excel at Performance marketing:
Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/
Job Summary:
Project Management Associate (internal designation of Tech- Analyst) is a part of our in-house Tech Development Team and will be the person interfacing internal stakeholders/ clients on behalf of the Development Team. The basic job is to understand the brief from the clients, discuss technical pros and cons of new features and work with the internal team for implementation.
Key Responsibilities:
Knowledge/ Skillset Required:
Educational Qualifications: B.Tech/BCA/ MCA/ any Comp Science Grads are encouraged to apply
Wordpress, PHP frameworks, Javascript, HTML, CSS Communication Skills