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Opportunities - GenY Medium
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Current Opportunities

Digital Business Associate

Full-Time | 2 - 4 | Hyderabad

Full-Time

Hyderabad

2 - 4

Role:

  • He/ she will be the face of the company for the clients and will be responsible for effective
    service delivery to clients.
  • The job includes relationship management with clients, creating Online Marketing Plans as per their business goals and executing them with the help of internal teams comprising of Content, Design, Analytics and Tech.

Responsibilities:

  • Client Engagement & Relationship Management: Communicate with clients on a regular basis to understand their business goals and required services.
  • Strategic Planning: Develop online marketing plans as per the business goals of clients comprising of one or all of the following aspects:
     Online Advertising for Customer Acquisition.
     Content Marketing: Social Media, Blogs, Infographic, etc.
     Social Media Branding Campaigns.
     Email Marketing.
     Online Reputation Management
     Project Management: Coordination with internal functional teams of content, design, analytics & tech to ensure excellent delivery of Online Marketing Plans.
  • Guidance & support to internal team for effective sent service delivery.
  • Reporting & Reviews of Account Performance: Measure impact on a regular basis and ensure course correction based on the success indicators.

Desired Skills and Experience:

  • Relevant experience of 2 to 4 Years in marketing, branding is preferred. Understanding of
    marketing principles is a must.
  • In-depth knowledge and understanding of social media platforms, online advertising, content marketing, etc.
  • Communication Skills: Good communication skills, both written and verbal is a must. Being able to articulate campaign ideas to clients and internal stakeholders is essential.
  • Analytical Skills: A command on numbers, marketing effectiveness measurement is essential.
  • Strong project management or organizational skills.

Skills Required

Digital Strategy Branding/Identity Online Advertising Online Reputation Management Content Marketing Social Media Marketing Email Marketing

Manager – Business Development

Full-Time | 8yrs - 10 yrs | Hyderabad

Full-Time

Hyderabad

8yrs - 10 yrs

About the Company: 

 

GenY Medium is in the business of combining the art of marketing with the science of digital to grow the business of brands. We are a full-service agency which differentiates itself by technology, in-depth specialization in sectors and strong partnerships with the key players. Our team combines the three essential skills to excel:

 

  1. Consumer understanding, 2. Content Marketing and 3. Technology expertise

 

Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/

 

Why should I consider this role?

The person will be part of a highly vibrant Business Development team and will be part of our success and growth stories. The opportunity is immense, and this role directly impacts the growth of the agency.

 

Job Description

The ideal candidate for this role is a highly motivated, self-starter, able to identify and develop leads and opportunities from multiple sources including prospect lists, social selling, and individual research.

  • Conducting outbound tele-calling activities towards targeted accounts, prospect lists, and other call campaigns.
  • Building, cultivating prospect relationships by initiating communications and conducting follow-up qualification in order to move new business opportunities into the sales funnel.
  • Performing initial needs assessment and identifying prospects pain points to determine how our digital marketing expertise could address those needs.

 

The ideal person

  • Someone currently working in client servicing roles in a digital agency.
  • Able to create really good relationship with the prospects over mail, LinkedIn and calls.
  • High-energy, sales driven professional with strong natural sales instincts
  • At least 2 years of experience with at least an year in client servicing roles with a digital agency
  • Have a friendly attitude especially on the phone
  • Should have prior experience talking to C-level, C-1 level executives.
  • Very good email communication skills.
  • Only female candidates shall be considered

Skills Required

Communication Selling Skills Interpersonal Skills

Performance Marketing Manager

Full-Time | 3 - 5 Yrs | Hyderabad

Full-Time

Hyderabad

3 - 5 Yrs

Job Summary:
– Performance Marketing Manager is responsible for creating and delivering great digital campaigns! Senior Manager is expected to look at the measurement protocol, event tracking, custom dimensions, advanced e-commerce, database marketing, marketing automation, DoubleClick advertising, Programmatic advertising, dynamic remarketing, tag management, Google Analytics interface, and some capability on working with JavaScript and jQuery.
– This role provides digital media recommendations and solution to problems to clients both internal and external, prepares and implements media plans and other deliverables.

Job Responsibilities:
– Create and execute strong digital media recommendations with supporting validation
– Develop and execute media plans
– Oversee buys, analyze campaigns, and change recommendations to maximize performance
– Work with cross-functional teams (Creative, Tech, Client servicing, etc.) to manage processes
– Manage maintenance and changes to media plans
– Design and document analytics tracking specifications for various digital channels, including web, mobile apps, and microsites.
– Track, prioritize, and manage analytics implementation initiatives across teams; serve as contact for analytics/tracking requests.
– Manage the testing, QA, QC, and debugging of analytical/tagging code
– Work with business partners to ensure that all digital media is tagged and trackable so that standard reports can be created and shared
– Produce clear and detailed client-facing reports to identify areas of opportunity to improve campaign performance
– Take responsibility for ensuring projects are delivered on time and within budget
– Communicate with clients about projects both remotely, and in-person

Skills Required:
– Ability to manage team
– Strong quantitative and analytical skills
– Solid understanding of mathematical concepts
– Knowledge and passion for all things Digital Media; SEM, SEO, Display, Analytics, etc.
– Understanding of media concepts and terms, creative and budget requirements
– Experience with Microsoft Office Suite, PowerPoint, Word, and advance knowledge of Excel
– Knowledge to implement confidently and accurately via Google Tag Manager
– Adding pixels such as AdWords, Google Analytics, floodlights, etc.
– Must be able to test and validate analytics code
– De-bugging and identification of problems is essential
– High level of understanding around the Google Analytics console and advanced code requirements and configuration, including working with iframes & 3rd party platforms
– Clear understanding on how to configure profiles and views, including goals, filters and other Google Analytics functionality
– Good working knowledge of Google Analytics (360, Premium, Firebase) settings and administration, including native integrations with other Google products such as DV360 & DBM
– Understanding of configuration for custom metrics and dimensions/custom variables / advanced e-commerce
– Solid understanding of event tracking and how this can be used effectively
– Understanding of iOS / Android app tracking
– Ability to create clear and insightful reports using data from Google Analytics and other data sources
– Excellent Excel skills are an advantage
– An excellent communicator and be able to present ideas, verbally and in writing

Experience Required:
– Possess Bachelor’s Degree in Technology, Information Technology, Marketing, Business, or
equivalent degree and related experience
– 3 to 4 Years experience into digital marketing analytics and marketing automation
– Experience in an agency set up would add value to the role

Skills Required

Performance Marketing Google Tag Manager Google Analytics Google Adwords Media Planning Media Buying

SEO Specialist

Full-Time | 2 - 4 | Hyderabad

Full-Time

Hyderabad

2 - 4

About the Company:

GenY Medium is in the business of combining the art of marketing with the science of digital to grow the business of brands. We are a full-service agency that differentiates itself by technology, in-depth specialization in sectors, and strong partnerships with key players. Our team combines the three essential skills to excel:

1. Business & Consumer understanding 2. Content Marketing and 3. Technology expertise

Within a very short span of time, our team has served a large number of marque clients. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/

Job Description:

  • Work in line with the organizational value set and design SEO strategies for client accounts.
  • Analyse websites and provide well-defined technical and marketing strategies for search engine improvement
  • Research targeted keywords as per client requirements.
  • Create and deliver written recommendations for SEO performance improvements
  • Analyse website architecture, link structure, content etc.
  • Optimize online marketing and search engine marketing programs for client accounts.
  • Implement on-page and off-page SEO recommendations for client accounts.
  • Assist in the development of SEO standards.
  • Assist in the development of internal processes.
  • Monitor overall SEO program success and prepare reports as required.
  • Communicate internally with team members and supervisors, and externally with clients on assigned campaigns.
  • Stay up to date with market, industry and domain developments.
  • Contribute to the organization’s knowledge repository

Professional Skills & Qualifications:

  • B.Tech/B.E graduate with 2-4 years of experience in SEO.
  • Basic Knowledge of Paid Search (PPC) is preferred.
  • Someone currently working in SEO role in a digital agency is preferred.
  • Attention to detail and the ability to effectively multi-task in a deadline-driven environment.
  • Ability to clearly and effectively articulate thoughts.
  • Ability to learn quickly.
  • Good analytical, organizational, project management, and time management skills.
  • Proficiency in MS Excel, PowerPoint, and Word.

Skills Required

Search Engine Optimization (SEO) On-Page SEO Off-Page SEO

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