GenY Medium is in the business of managing perceptions of brands – online. Our team combines the three  essential skills to excel at social media marketing: 

1. Consumer understanding, 2. Content Marketing and 3. Technology expertise Within a very short span of time, our young team has served a number of clients and helped create  positive conversations around their brands. The good news is that we are growing – and fast! Read more  about the company at http://www.genymedium.com/

Job Summary:  

– This role would require the person to develop content for brands across lifestyle, health,  education, events and celebrities, etc.  

– The person will be working on various kinds of content including Social Media posts (Facebook/  Twitter/ LinkedIn), Blogs, Infographics, Emailers, etc.  

– He/she will also need to come up with creative Social Media campaigns for brand building and  audience engagement.  

– Working with a young and dynamic team of marketers, creative designers and technology team,  the role offers a great learning opportunity in brand building and value creation for businesses  across the industry sectors. 

Key Responsibilities: 

– Research about the client to understand their consumers, competition and strategize content accordingly. 

– Create daily content for multiple social media platform, Ads, Infographics, Emailers, Blogs for the  allotted clients. 

– Ideate on Social Media campaigns & create content for the execution of such campaigns. – Use Social Media Analytics tools to understand the impact of content marketing in Customer  engagement and change plans accordingly. 

– Communicate with clients on the service expectations and work on their feedback on content delivery 

Knowledge/ Skill Set Required: 

– Outstanding written and verbal communication skills. 

– Creativity and ability to think of new ideas. 

– Understanding of Social Media Platforms – Facebook, Twitter, You Tube, Pinterest, LinkedIn, etc – Preferable experience of 1+ years into creative writing and social media marketing

Role:

• He/ she will be the face of the company for the clients and will be responsible for effective
  service delivery to clients.
• The job includes relationship management with clients, creating Online Marketing Plans as per their business goals and executing them with the help of internal teams comprising of Content, Design, Analytics and Tech.

Responsibilities:

• Client Engagement & Relationship Management: Communicate with clients on a regular basis to understand their business goals and required services.
• Strategic Planning: Develop online marketing plans as per the business goals of clients comprising of one or all of the following aspects:
   Online Advertising for Customer Acquisition.
   Content Marketing: Social Media, Blogs, Infographic, etc.
   Social Media Branding Campaigns.
   Email Marketing.
   Online Reputation Management
   Project Management: Coordination with internal functional teams of content, design, analytics & tech to ensure excellent delivery of Online Marketing Plans.
• Guidance & support to internal team for effective sent service delivery.
• Reporting & Reviews of Account Performance: Measure impact on a regular basis and ensure course correction based on the success indicators.

Desired Skills and Experience:

• Relevant experience of 2 to 4 Years in marketing, branding is preferred. Understanding of
  marketing principles is a must.
• In-depth knowledge and understanding of social media platforms, online advertising, content marketing, etc.
• Communication Skills: Good communication skills, both written and verbal is a must. Being able to articulate campaign ideas to clients and internal stakeholders is essential.
• Analytical Skills: A command on numbers, marketing effectiveness measurement is essential.
• Strong project management or organizational skills.

About the Company: 

GenY medium is a rapidly growing, venture backed full service digital marketing and technology company. It is in the business of managing perceptions of brands – online. Our team combines the three essential skills to excel at social media marketing:

1. Consumer understanding, 2. Content Marketing and 3. Technology expertise

Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/

Job Summary: 

• This position requires a person who can proactively fill open requirements through various sources: job portals, referrals, social media platforms like LinkedIn & Facebook, head-hunting, etc.
• One who is open to learn and work in a challenging environment. He or she must have excellent communication skills to be able to communicate with the internal team as well as the candidates.

Responsibilities:

• Implementing overall recruitment strategy
• Sourcing CVs from the job portals for the active positions
• Evaluating the candidate on various parameters like communication skills, personality, and assessing the candidate by grading them.
• Coordinating with the candidates & hiring managers for the interviews, and scheduling the interviews.
• Act as a point of contact and build influential candidate relationships during the selection process.
• Working on the recruitment dashboard management at various stages of the hiring process.
• Assisting the HR team in conducting the employee engagement and other HR activities within the organization.
• Organizing Campus Interviews and Campus outreach programs.
• Help in organising important events of the organisation. 
• Taking care of the onboarding process.
• Responsible for all HR Documentations. 

Qualifications:

• Preferred Bachelor’s degree/Master’s degree in Human Resource Management or General Management.
• Effective communication skills.
• Strong organizational and interpersonal skills.
• Strong decision-making skills.
• Experience working with Microsoft Office suite.
• High energy and passion for the Recruitment process.

About the Company: 

GenY Medium is in the business of combining the art of marketing with the science of digital to grow the business of brands. We are a full-service agency which differentiates itself by technology, in-depth specialization in sectors and strong partnerships with the key players. Our team combines the three essential skills to excel:

1. Consumer understanding, 2. Content Marketing and 3. Technology expertise

Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/

Why should I consider this role?

The person will be part of a highly vibrant Business Development team and will be part of our success and growth stories. The opportunity is immense, and this role directly impacts the growth of the agency.

Job Description

The ideal candidate for this role is a highly motivated, self-starter, able to identify and develop leads and opportunities from multiple sources including prospect lists, social selling, and individual research.

• Conducting outbound tele-calling activities towards targeted accounts, prospect lists, and other call campaigns.
• Building, cultivating prospect relationships by initiating communications and conducting follow-up qualification in order to move new business opportunities into the sales funnel.
• Performing initial needs assessment and identifying prospects pain points to determine how our digital marketing expertise could address those needs.

The ideal person

• Someone currently working in client servicing roles in a digital agency.
• Able to create really good relationship with the prospects over mail, LinkedIn and calls.
• High-energy, sales driven professional with strong natural sales instincts

• At least 2 years of experience with at least an year in client servicing roles with a digital agency
• Have a friendly attitude especially on the phone
• Should have prior experience talking to C-level, C-1 level executives.
• Very good email communication skills.
• Only female candidates shall be considered

Job Summary:
– Performance Marketing Manager is responsible for creating and delivering great digital campaigns! Senior Manager is expected to look at the measurement protocol, event tracking, custom dimensions, advanced e-commerce, database marketing, marketing automation, DoubleClick advertising, Programmatic advertising, dynamic remarketing, tag management, Google Analytics interface, and some capability on working with JavaScript and jQuery.
– This role provides digital media recommendations and solution to problems to clients both internal and external, prepares and implements media plans and other deliverables.

Job Responsibilities:
– Create and execute strong digital media recommendations with supporting validation
– Develop and execute media plans
– Oversee buys, analyze campaigns, and change recommendations to maximize performance
– Work with cross-functional teams (Creative, Tech, Client servicing, etc.) to manage processes
– Manage maintenance and changes to media plans
– Design and document analytics tracking specifications for various digital channels, including web, mobile apps, and microsites.
– Track, prioritize, and manage analytics implementation initiatives across teams; serve as contact for analytics/tracking requests.
– Manage the testing, QA, QC, and debugging of analytical/tagging code
– Work with business partners to ensure that all digital media is tagged and trackable so that standard reports can be created and shared
– Produce clear and detailed client-facing reports to identify areas of opportunity to improve campaign performance
– Take responsibility for ensuring projects are delivered on time and within budget
– Communicate with clients about projects both remotely, and in-person

Skills Required:
– Ability to manage team
– Strong quantitative and analytical skills
– Solid understanding of mathematical concepts
– Knowledge and passion for all things Digital Media; SEM, SEO, Display, Analytics, etc.
– Understanding of media concepts and terms, creative and budget requirements
– Experience with Microsoft Office Suite, PowerPoint, Word, and advance knowledge of Excel
– Knowledge to implement confidently and accurately via Google Tag Manager
– Adding pixels such as AdWords, Google Analytics, floodlights, etc.
– Must be able to test and validate analytics code
– De-bugging and identification of problems is essential
– High level of understanding around the Google Analytics console and advanced code requirements and configuration, including working with iframes & 3rd party platforms
– Clear understanding on how to configure profiles and views, including goals, filters and other Google Analytics functionality
– Good working knowledge of Google Analytics (360, Premium, Firebase) settings and administration, including native integrations with other Google products such as DV360 & DBM
– Understanding of configuration for custom metrics and dimensions/custom variables / advanced e-commerce
– Solid understanding of event tracking and how this can be used effectively
– Understanding of iOS / Android app tracking
– Ability to create clear and insightful reports using data from Google Analytics and other data sources
– Excellent Excel skills are an advantage
– An excellent communicator and be able to present ideas, verbally and in writing

Experience Required:
– Possess Bachelor’s Degree in Technology, Information Technology, Marketing, Business, or
equivalent degree and related experience
– 3 to 4 Years experience into digital marketing analytics and marketing automation
– Experience in an agency set up would add value to the role

About GenY:

GenY Medium is in the business of managing perceptions of brands – online. Our team combines the three essential skills to excel at social media marketing:

1. Consumer understanding, 2. Content Marketing and 3. Technology expertise

Within a very short span of time, our young team has served a number of clients and helped create positive conversations around their brands. The good news is that we are growing – and fast! Read more about the company at http://www.genymedium.com/

Job Summary: 

• This role would require the person to oversee content for brands across lifestyle, health, education, events and celebrities, etc.
• The person will be working on various kinds of content including Social Media posts (Facebook/ Twitter/ LinkedIn), Blogs, Infographics, Emailers, etc. 
• He/she will also need to come up with creative Social Media campaigns for brand building and audience engagement. 
• Working with a young and dynamic team of marketers, creative designers and technology team, the role offers a great learning opportunity in brand building and value creation for businesses across the industry sectors.

Responsibilities:

• Review content for multiple social media platform, Ads, Infographics, Emailers, Blogs for the allotted clients
• Research about the client to understand their consumers, competition and strategize content accordingly
• Ideate on Social Media campaigns & create content for the execution of such campaigns
• Use Social Media Analytics tools to understand the impact of content marketing in Customer engagement and change plans accordingly.
• Communicate with clients on the service expectations and work on their feedback on content delivery

Knowledge/ Skill Set Required:

• Outstanding written and verbal communication skills
• Creativity and ability to think of new ideas
• Understanding of Social Media Platforms – Facebook, Twitter, Youtube, Pinterest, LinkedIn, etc

Education: Masters/Bachelors in English, Media Comm, Journalism & Advertising

Experience: 3 to 5 years of experience in writing for marketing communications. Agency experience of at least 1 year would be an added advantage