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GenY Medium has bagged the digital mandate of Apollo Health & Lifestyle Limited (AHLL), a subsidiary of Apollo Hospitals Enterprise Limited (AHEL).
As per this mandate, GenY will handle the digital advertising, performance marketing, social media & listening and reputation management for the company and their healthcare models like Apollo Clinics, Apollo Sugar, Apollo Diagnostics, Apollo Cradle for Women & Child and Apollo Spectra for planned surgery.
Speaking about the win, Yashwant Kumar, CEO, GenY Medium, said, “This furthers our depth within the healthcare domain. I am sure our technology & analytics centric approach and specialization in healthcare will help us drive the desired business results for the Apollo retail brands.”
ONLINE COVERAGE
Social Samosa: https://www.socialsamosa.com/2017/03/gen-y-medium-apollo-health-lifestyle-brands/