GenY Medium Bags The Digital Mandate For All Apollo Health & Lifestyle Brands

GenY Medium has bagged the digital mandate of Apollo Health & Lifestyle Limited (AHLL), a subsidiary of Apollo Hospitals Enterprise Limited (AHEL).

As per this mandate, GenY will handle the digital advertising, performance marketing, social media & listening and reputation management for the company and their healthcare models like Apollo Clinics, Apollo Sugar, Apollo Diagnostics, Apollo Cradle for Women & Child and Apollo Spectra for planned surgery.

Speaking about the win, Yashwant Kumar, CEO, GenY Medium, said, “This furthers our depth within the healthcare domain. I am sure our technology & analytics centric approach and specialization in healthcare will help us drive the desired business results for the Apollo retail brands.”

ONLINE COVERAGE

AdAge India: http://www.adageindia.in/agency/agency-news/geny-medium-bags-the-digital-mandate-for-all-apollo-health-lifestyle-brands/articleshow/57753831.cms

Brand Equity: https://brandequity.economictimes.indiatimes.com/news/digital/geny-medium-bags-digital-duties-for-all-apollo-health-lifestyle-brands/57767381

Social Samosa: https://www.socialsamosa.com/2017/03/gen-y-medium-apollo-health-lifestyle-brands/