War of the Smart Phones – Lumia surges ahead

In continuation of the earlier post, where we discussed how the smart phones are faring against each other on social media, we predicted a significant change for Nokia because of their Nokia Lumia campaign. Especially, the video content seemed to be engaging consumers much more than the others.

Turns out that other experts feel the same way! “Blown away by Lumia” has gone viral. Videos of local pitch-battles between Samsung/Blackberry and Nokia Lumia phones have been uploaded and shared zillions of times! Here is a report from the Economic Times describing the viral effect.

Enjoy a few youtube uploads by Nokia of how Lumia is ‘blowing away’ other smart phones. More hope that Nokia will capture market share, especially because of the successful social media campaign!


April 11, 2012
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