Practice Area: SEO

Performance Marketing for India’s leading Cancer Care Platform

Brand The brand is a patient-centric cancer care management platform which connects patients and caregivers with world-class cancer experts. They guide their clients to accredited diagnostic centres in India and organise consultations with tumor boards in India and the USA on the treatment journey of different types of cancer. Their support services include personalised attention.

Oracle’s Eloqua & Maximizer to amplify digital results

Making digital work for a real estate business using Oracle’s suite of technology This case study describes how we used Oracle’s Eloqua and Maximizer platform to increase the contribution of digital to new property sales from less than 10% to over 30%. Work on both inbound and outbound marketing led to results which were amplified.

SEO for consumer Electronics

How SEO implementation for a multinational consumer Electronics brand significantly increased organic traffic & revenues Executive Summary A multinational consumer electronics company’s e-commerce website was garnering organic traffic disproportionately lower to its market share. As a result, a large proportion of the brand’s products were being purchased from online marketplaces like Amazon and eBay rather.

Performance Marketing for e-learning

Making unit economics sustainable for a leading education brand How we used SEM & SEO interventions on a brand’s e-learning portal to increase revenues by 30X, reduce acquisition cost by 16x, and improve organic traffic by 2.8x over a 9 month period The Brand The brand is a well known provider of educational services. It.

E-commerce brand launch using social

How SEO and Social Media strategies helped an Organic Foods e-commerce entrant gain significant organic traffic, better website ranking and noteworthy traction at social media Executive Summary A new e-commerce brand wanted its organic & social reach to be significantly enhanced through digital marketing interventions. GenY Medium put the digital strategy together and executed it right.

SEO for IT brand

How Performance Marketing for one of the world’s largest Software companies resulted in spike in leads, consistent week-on-week, shorter sales cycles and higher deal closure Digital Marketing efforts could influence an average of 3 qualified leads (from enterprises that have revenue in excess of USD 250 million) week-on-week, every week, and approximately USD 3 million of.